At the outset of this blog I want to make something quite clear. This blog will about color-related issues and I pledge to limit the posts to a very practical discussion. I’ll talk about serious issues, but I promise to keep the terms on a very understandable level. I believe in leaving the cookies on the bottom shelf so everyone can reach them.
Yes… color is a science, and yes… it is pretty much all physics, and yes… it does involve significant technology, but no, it doesn’t have to be propped-up by the latest industry buzzwords and techie-talk. Part of the difficulty people have with understanding how color behaves is due to the vocabulary we often use … the five-dollar words- many of which are profoundly unknown to the very people who really want to learn about it.
Sort of a self-perpetuating vagueness.
I don’t want the learning experience to be part of the problem. For this reason I will be using some very ordinary terms and corny metaphors to explain issues that would otherwise maintain the mystery and protect the scientific mystique.
Hrumph!
For those with enough years to identify with this statement… my early mentor was Mr. Wizard. There was a guy who enjoyed teaching advanced principles with very elementary language and simple projects.
Years ago I produced a series of articles about color behavior under the banner of “Un-technical Bulletins.” I kind of enjoyed that. I like to help others who want to learn do so without me obstructing of their view of the answers.
I just wrote a book for Pantone called “Correct Color: the official Pantone guide to getting accurate color from your digital images.” The purpose behind the book is to help people capture, edit, and print color as accurately as possible. This blog will be exploring many of the issues presented in that book. I am very interested in hearing reactions and responses from these posts. If you are as interested in learning as I continue to be, please join in and speak up.
Remember, good color isn’t as bad as it looks.
